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Airline: Identity, Design and Culture

Regular price £24.00

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Editor: Keith Lovegrove
Publisher: Laurence King Publishing
Publication: 2000, First Edition
Binding: Softcover, section sewn
Pages: 140
Size: 240 x 280
Text: English
ISBN: 1856692051

(Preface) 'Airline is the first book to celebrate the unique culture of air travel, from plane interiors and airline brand-ing, to food and fashion. The book charts the development of all aspects of international air travel - with its many national variations - both elegant and chic, kitsch and vulgar.

Divided into four sections covering fashion, food, interior design and identity, Airline shows how airborne culture has changed since the 1920s. In the early years, the airline stewardess was a registered nurse and wore a military-style uniform; inflight refreshment consisted of a thermos flask of iced water; seats were of kapok clad in wool and there was no first or economy class structure on commercial aircraft. Today, the flight attendant may be dressed in a uniform specially designed by Ralph Lauren, distinguished chefs are consulted on menus and airline logos are developed for cross-application from the tailfin to upholstery.

The book spans the conservative to the outrageous, from saris to hotpants, from Hugh Hefner's private jet to the huge Airbus A3XX. A wide selection of old and new styles are illustrated with illuminating archive material and images of ephemera. Airline uncovers the style, image and experience of the parallel universe that exists at 35,000 feet and will fascinate anyone who has ever travelled by plane.'

Condition: Very Good. Shelf ware consistent with age. Light rubbing to cover/edges.

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