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Baseline: International Typographics Journal, Issue 16 1993

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Editor: Chris Grey & Domenic Lippa
Publisher: Esselte Letraset Ltd
Publication: 1993, First Edition
Binding: Softcover, saddle-stitch
Pages: 52
Size: 345 x 245
Text: English

(Publishers review) 'During 21 years of publication, Baseline has become the leading international magazine about type and typography. It began life in 1979, published by the graphics arts products manufacturer, Letraset. It was originally intended as mainly a vehicle to promote new typeface designs, made available under licence to typesetting system manufacturers. Published ‘when available material allowed’, Baseline nevertheless gained an immediate reputation despite only appearing on average once a year for its first 10 years of existence. Its editorial content, despite the obligatory typeface promotion, struck a chord with the typographic community, because of its objective, and informed approach.' (Source) www.baselinemagazine.com

(Editorial) 'For some time Baseline has harboured an ambition to produce an issue where Japanese typographics could be our main theme. Now, thanks to 'our man in Japan', Rodney Mylius, we are able to present dazzling cross-section of what's new and what's good in Japanese graphics.

Rodney has interviewed a designer, Hajime Tachibana, for whom he predicts superstar status on the international typographic stage. It should probably come as no surprise that a truly original typographic artist should emerge from Japan. Even to untrained Western eyes isn't there something more of pure Japanese calligraphy? There is no doubt that in the mixture of art, letterforms and computing, which we find in Tachibana's work, and in the graphics of others, such as Toshifuni Kawahara and his 'Dancing Alphabets', we are seeing skills and originality which can only refresh our jaded Western typographic palettes.

For those seekers after a deeper education about graphics in Japan, our Desert Island Type feature brings not only the selections of a complete university department, (Musashino in Tokyo), but an accompanying brief history of Japanese letterforms.

Elsewhere we offer an illustrated guide to the (Latin) display type of the twentieth century, type in film titles and the work of the leading New York designers Drentell Doyle. So, a chance to compare the East and the West typographically, and we suspect, a view of some of the design from Japan which will radically influence aspiring 'typographic artists', both oriental and occidental.'

Contents:

  • Dancing Alphabet
  • Hajime Tachibana
  • View Kanzaki magazine
  • Desert Island Type - Musahino Art University
  • Display type - the 40 year boom
  • Film Types Mike Daines
  • A quick world tour for Typos (Street signs in London)
  • Idiosyncracy tamed
  • Drenttel Doyle Partners
  • Reviews

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Condition: Very Good. All titles are used and show shelf ware consistent with age. Light rubbing, tanning to cover. Light tanning to outer edges of interior pages.

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