Publisher: Ken Garland and Associates
Publication: 1993, First Edition
Binding: Softcover, saddle-stitch
Pages: 22
Size: 205 x 200
Text: English
(Introduction) 'What a funny old decade it's been. In 1982 'dtp' didn't mean anything to anybody; by 1992 it's the first option to be considered if you're producing anything from a modest volume of poetry to a giant mail order catalogue. Not, necessarily, because dtp is seen as the right, the correct, the up-to-date mode of operation, but because it's reckoned to be the most economical. Economical!
Only as recently as 1989 captains of commerce were urging their cohorts to find ever more ingenious ways of disposing of embarrassingly excessive profits. Marketing managers were rallying to the rescue with some truly, deeply, madly lavish annual reports and suchlike, for which graphic designers, photographers and printers were able to charge prices beyond their wildest...'
Condition: Very Good. All titles are used and show shelf ware consistent with age. Light rubbing to cover.
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